Friday, June 11, 2010

In Which I Shake It

Late the other night, The Boss and I were watching TV. There was nothing but reruns on, and as people without cable television often do when they are left with no other choice, we tuned into one of the local access channels. One of the larger networks in the area does a ten o’clock news program, and with no other recourse, we watched that for a while.

Once the last recap of the weather was done and the anchors signed off, a title card came up announcing that the following program was a paid advertisement. Not wanting to fry my brain cells any further, I got up from the couch and started to walk away. Just as I was about to leave the room, an attractive woman appeared on the screen. I stopped and took a quick appraisal. 

I’m not sure what she’s selling, I thought to myself, but I’m watching, at least for a minute.

The infomercial was for this supposedly "revolutionary" arm workout product called The Shake Weight. I'm sure most of you have heard of this before, but for the uninitiated, well... for the rest of this post to make sense, check out this video, and this video.

Okay, so you've got a two-pound dumbbell on springs, and you use it to tone up your arms by shaking it back and forth in a particular motion. This motion allegedly works out all of the muscles in the arm that women find troublesome to tone up otherwise, and in just Six Minutes A Day! you can transform your flabby arms. 

There's just one problem. The particular motion one makes when using the Shake Weight? It looks an awful lot like you're administering a handjob. 

All throughout the commercial there are shots of different women using their Shake Weights in different ways. Two handed, one handed, extended out to one side, one in each hand, behind the head... These women are definitely well experienced. I'm standing there, watching these women smiling on camera using their Shake Weights in different positions and thinking to myself, Man. Substitute the sound stage for a porno living room and the shake weights for... well... the anatomical equivalent of an Exclamation Point, and I'm pretty sure you'd have to shell out $7.99 a month to see this online.

I know I'm not the first one to point out the sexual undertones of this infomercial, but I still felt it was worth bringing up. I came across many videos on YouTube about it, so many that it took me a bit of searching to find the official videos. It's almost become viral, and I don't know why I'm just hearing about this now. Must be that rock I'm living under.

Don't get me started on the male version of the Shake Weight. That's an entirely different genre that I am going to steer far clear of.

Have a good weekend, everyone. 

15 Comments:

The Shanner of Attention said...

The SNL spoof of this was top notch. :)

Mei said...

I thought that the shake weight for men was the best mini-infomercial ever. I don't think I've laughed that hard in years...
When I first saw the Shake Weight infomercial (quite a while ago) I started a quest to find one and try it (and not buy it). I went to all the stores where you can find the "as seen on TV" stuff and I couldn't find it. Then one day I randomly found one at Target. Now, every time I go to Target, I go grab one and shake it as hard as I can.
Why do I do this? Because it embarrasses the hell out of my BF and it's really funny. Plus, I'm sure a few minutes of Shake Weight every now and then will exponentially improve my hj's. I think he would believe his embarrassment would be worth a rockin' hj....

#1Nana said...

Gotta laugh at those infomercials. This morning, while reading my email with the TV on as background noise, I heard an ad for the "G-spot" Read my post about it...
http://benchmark60.blogspot.com/2010/06/nana-learns-about-g-spot.html

Kymberli said...

I shit you not - my husband just came home with one of these for me.

Warehouse Actress said...

I'm more interested in the genius that created this and convinced someone to make the damn thing! Now that would've been a fun conversation to overhear! Hahaha!

RAY J said...

Hubby and I used to laugh our butts off at this commercial!

I eventually got one not too long ago though - I had a gift card to amazon.com and bought one with it and honestly, by the time 6 minutes are up, I can feel the burn in my upper arms!

Hubby still can't believe I actually got one though, lol...

Didactic Pirate said...

I agree with The Shanner - the SNL spoof was gold.
I also agree that the women on the actual infomercial definitely know how to work with those weights. One would think they're professionals. Heh.

Badass Geek said...

The Shanner of Attention: Indeed it was!

Mei: Good point.

#1Nana: Really? Wow.

Kymberli: AWESOME.

Warehouse Actress: Seriously.

RAY J: It has it's benefits, I suppose.

Didactic Pirate: They've probably had their share of practice.

JessieE said...

My BF immediately told me that I didn't need to waste the money on the actual item, he had something just as good that I could use to practice on, any time I wanted. :-)

Maggie said...

Ha ha I thought the same thing too when I first saw the commerical too!

Cheryl said...

Yes.. shake that weight..

Sandy said...

What a body! Very funny.

lessonsinlifeandlight said...

I remember having the exact same reaction as YOU when I saw that. It's just so......wrong.

Nej said...

I've seen that infomercial!! I thought that exact same thing. It makes you wonder what the people that invented it were thinking.

Do they know what it looks like? Maybe they don't care? :-)

Jasmine said...

I will never look at that commercial the same way again. Thank you Badass.

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